Small business owners find that their business fluctuates between feast and famine. The feast is when they have been awarded that large project that keeps them busy for a few months. The famine hits, when the project ends, and there is no work in the pipeline, so the phone calls and connections start again to get clients into the pipeline, until a project is landed; and the cycle begins again. A better way is to stay in touch with your community using e-newsletters. Professional newsletters are a proven way to drastically increase visibility and improve sales. With the e-newsletter, clients will be ready and able to send professionally branded emails to community, stay in front of their audience on a regular basis, and easily obtain valuable statistics. Email newsletters can play a very crucial part in marketing your message, and are proven to provide a high rate of return.